We moved this big bank from an on-premise version of Aprimo to the brand new cloud version.
Employees
100,000+
Locations
United States
Industry
Banking
Business Type
Enterprise
The Need
This big US bank wanted to save money and improve underlying technology by moving away from an on-premise solution. The on-premise solution had become outdated and cumbersome to maintain. It also did not contain the latest and greatest software from the vendor. Something had to change.
The Challenge
Old Software
Users were frustrated they did not have access to the most recent features of the Aprimo tool. Admins were frustrated they could not improve user experience.
Slowness
The internal instance had not been updated from some time and was sluggish and slow to respond.
Available Budget
The bank needed to save money and did not want to spend the time and money on cumbersome internal upgrades moving forward.
Overall, user satisfaction in the tool was low. Admins were fed up with having to support a tool that was nearing end of life. The costs of the internal infrastructure continue to mount as it aged.
Value Delivered
Added Functionality
Moving to the new cloud version of Aprimo allowed the bank to make use of a plethora of new features.
Better Spend
Moving away from an internal infrastructure and onto a cloud based subscription version of Aprimo allowed the bank to save millions of dollars YoY
Happier Users
Users were happier and responded positively to the changes. Previous detractors of the tool became champions of it overnight.
Moving the from the on-premise version to cloud was hard work, but the results were amazing. Users embraced the new functionality they had available. Admins were thrilled to be able to offer improvements to what were clunky and outdated workflows.
Share
How We Helped
$5m+
Saved from internal sunsetting and rationalizing costs over license period
2000+
# of front end marketers that benefitted from new technology
0
The amount of downtime related to hardware issues once moved to the cloud
About Aprimo
Aprimo is a complete content operations and marketing project management software solution to manage content planning and creation all in one platform. Aprimo’s SaaS Digital Asset Management (DAM) and Work Management solutions give your teams the power to create, manage, and share engaging, on-brand customer experiences more efficiently than ever before, in every channel.
voolama can help you implement Aprimo the right way.
Schedule a free callback today to discuss how we can help with your Aprimo consulting needs.
voolama can help you implement Aprimo the right way.
Schedule a free callback today to discuss how we can help with your Aprimo consulting needs.
voolama; Making Work, Flow.
